One of the surest ways to make your site more robust before you get headlong into the complexities of GDPR is to install an SSL certificate.
This is something you have probably done already, since Google has been flagging websites without SSL installed as ‘Not Secure’ in the URL bar for a while. And, not having an SSL is bad for your SEO rankings.
So, if you still don’t have an SSL, make getting one your belated New Year’s resolution!
An SSL certificate encrypts information on your website when it is sent from server to server. So whenever your users enter a password, fill in a form or make a shop purchase, an SSL certificate will keep this data safe. And in fact, Google has since decided that an SSL is a prerequisite for a trustworthy and secure website, regardless of whether user data travels or not.
If you have a spare 5 minutes and would like a crystal clear understanding of SSL and why your website needs one, we recommend you to read on for a perfect analogy involving carrier pigeons…
