From humble beginnings in 1927, Cats Protection has grown to become the UK’s leading cat charity.
Cats Protection helps an estimated 157,000 cats and kittens a year through their national network which includes around 210 volunteer-run branches and 34 centres.
They approached us as they needed to broaden their audience reach and improve customer journeys on their website, to ensure users fully understood the range of products and services they offer – all designed to make cats’ lives better.
Through rigorous research that included user interviews, setting objectives, workshops, and analysing data from Google Analytics, our team of experts provided a list of recommendations to Cats Protection, designed to amplify their voice and elevate the user experience.
All of us here at Fat Beehive love cat pics.
That’s why we asked our LinkedIn followers to share pics of their kitties.
Please feel free to add yours here. The more the merrier!
What do users really need from your website? We can help you find out.
